The South African Wine Industry: Insights Survey 2011

It gives us pleasure to present the results of our South African Wine Industry Insights Survey 2011. The survey explored some of the issues facing local wine businesses, especially those associated with the financial results of the 2010 harvest and human resource management practices in the industry.

This year’s publication is therefore presented with a focus on the following two performance areas:

  • Financial overview of producer cellars – 2010 harvest; and
  • Human resource management.
In general the participants in the survey are a combination of larger and smaller producer and private cellars from all the officially demarkated wine regions in South Africa. However, the section in this publication dealing with the ‘Financial overview of producer cellars – 2010 harvest’, only includes the results of the producer cellar component of the industry (those cellars that traditionally process grapes from a certain group of producers into wine and market it), whilst the section on ‘Human resource management’ deals with the results of the industry as a whole.

Previous editions of the Wine Benchmarking Survey: