5th annual South African edition
From filmed entertainment to magazine publishing, in Outlook we uncover how shifts in spending are likely to shape the future of 12 entertainment and media industry segments over the next five years. We also share our thinking on the hot topics transforming the industry
4th annual South African edition
The South African entertainment and media outlook: 2013-2017 (Outlook) examines how shifts in consumer and advertising spending are shaping trends in the entertainment and media industry at macro and individual segment levels and how consumers, advertisers, content creators and digital distributors are responding and gearing up to face both the opportunities and the challenges ahead....
3rd annual South African edition
Global entertainment and media (E&M) spending rose 4.9% in 2011 – a bit faster than the 4.5% increase in 2010 – but still below the gains in prior expansion years. Advertising increased 3.6%, down from the 7% gain in 2010 that was augmented by advertising associated with the FIFA World Cup and Winter Olympics, as well as by the rebound from a sluggish 2009. Consumer/end-user spending rose 2.0%, up from the 1.3% rise seen in 2010...
2nd annual South African edition
Over the next five years, as we move into what we believe will be the golden age of the empowered consumer, the demand for digital experiences will increase and become the norm. Advertisers are responding by seeking greater involvement with individual consumer's media and entertainment experience. For E & M companies, we see the route to competitive advantage in this dynamic environment being created through increased multiparty...
1st annual South African edition
Advertising, which is more sensitive to cyclical trends than end-user spending, fell by 14.3% as the full effect of the recession was felt in 2009. Consumer/ end-user spending, which comprised 69% of the total market in 2009, countered the effects of the recession with a booming box office market, continued growth in TV subscription spending and a jump in broadband spending. Growth actually increased to 11.1% from 8.8% in 2008...
PwC is the world's leading professional services organisation for the Entertainment & Media (E&M) industry. We have the deepest and most diverse industry-experienced team of professionals, working globally to provide solutions for all of the critical issues facing E&M companies.
Who we are
As accountant and business adviser to many of the world's leading entertainment and media companies, we have an insider's view of the key trends and developments driving the industry. PwC also has the unique honour of handling the annual Academy Awards balloting, a privilege that reflects our long-standing and deep relationship with Hollywood and the entertainment community.
Entertainment & Media market share
We audit more leading E&M companies than any of our competitors.